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• 1. IMPACT OF SOCIAL MEDIA IN THE FIGHT AGAINST MISINFORMATION ON CORONAVIRUS PANDE...

  » IMPACT OF SOCIAL MEDIA IN THE FIGHT AGAINST MISINFORMATION ON CORONAVIRUS PANDEMIC CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY The wave of coronavirus (COVID 19) related content has become a high stakes test for social media platforms’ abilities to fight misinformation. False recommendations about how to avoid contracting the virus or what measures infected people should take to avo...Continue Reading »

  Item Type: Project Material |  58 pages |  0 engagements | 

• 2. IMPACT OF SOCIAL MEDIA IN MANAGING BRAND REPUTATION IN CRISES

  » IMPACT OF SOCIAL MEDIA IN MANAGING BRAND REPUTATION IN CRISES CHAPTER ONE INTRODUCTION 1.1      Background of the study T Social media crises are a reality and a risk that we all face today. We’re all vulnerable to online attacks that threaten having a lasting and damaging impact on our brand’s reputation, both online and offline, and bottom line. Managing your online risk requires more...Continue Reading »

  Item Type: Project Material |  53 pages |  0 engagements | 

• 3. IMPACT OF SOCIAL MEDIA IN LOCAL GOVERNMENT ADMINISTRATION IN NIGERIA

  » IMPACT OF SOCIAL MEDIA IN LOCAL GOVERNMENT ADMINISTRATION IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY In the last few years, the social media phenomenon has become increasingly entertaining across the world. According to Alford, (2013), social media is a type of online media that expedites conversation as opposed to traditional media, which delivers content but doesn’t allow ...Continue Reading »

  Item Type: Project Material |  54 pages |  0 engagements | 

• 4. IMPACT OF SCHOOL ENVIRONMENT AND PEER GROUP INFLUENCE ON STUDENTS’ ACADEMIC A...

  » IMPACT OF SCHOOL ENVIRONMENT AND PEER GROUP INFLUENCE ON STUDENTS’ ACADEMIC ACHIEVEMENT CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY Environment plays major role in the life of every individual whether a student, teacher, employer or employee. Though, some people are yet to believe that environment brings about better performance. The school environment, which includes the classrooms...Continue Reading »

  Item Type: Project Material |  57 pages |  0 engagements | 

• 5. IMPACT OF SALES PROMOTION ON CONSUMER BRAND LOYALTY

  » IMPACT OF SALES PROMOTION ON CONSUMER BRAND LOYALTY CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Promotion is an important aspect of marketing activity which has created a lot of impact through the use of some incentives, mostly designed to stimulate quicker or greater purchase of particulars products and services by consumer. In today’s marketing, organization are concerned o...Continue Reading »

  Item Type: Project Material |  59 pages |  0 engagements | 

• 6. IMPACT OF RECRUITMENT AND SELECTION PROCEDURE ON EMPLOYEE’S PERFORMANCE IN LEA...

  » IMPACT OF RECRUITMENT AND SELECTION PROCEDURE ON EMPLOYEE’S PERFORMANCE IN LEAD WAY ASSURANCE COMPANY, KADUNA CHAPTER ONE INTRODUCTION 1.1 Background Of The Study Organizations in the past primarily focused on productions and sales but due to the dynamism and competition in the market place, organizations in this 21st century are looking forward to sustain a competitive advantage by combating th...Continue Reading »

  Item Type: Project Material |  53 pages |  0 engagements | 

• 7. IMPACT OF RATIO ANALYSIS AS A TOOLS FOR INVESTMENT DECISION

  » IMPACT OF RATIO ANALYSIS AS A TOOLS FOR INVESTMENT DECISION CHAPTER ONE INTRODUCTION 1.1              BACKGROUND INFORMATION The Term “Ratio Analysis” could be described as the analysis of financial statement in order to judge the performance of the COMPANY or group of companies. The “Investment Decision” Means the allocation of funds to invest proposal whose benefits are to b...Continue Reading »

  Item Type: Project Material |  50 pages |  0 engagements | 

• 8. IMPACT OF PURCHASING OF BANKING SERVICES IN COMPETITIVE ENVIRONMENT

  » IMPACT OF PURCHASING OF BANKING SERVICES IN COMPETITIVE ENVIRONMENT   CHAPTER ONE INTRODUCTION   1.1  Background of the study The Nigeria economy got in power till 1986 a highly regulated economy with local, state and federal government owing a large value proportion of the national economy.  However, with the introduction of Structural Adjustment Programme (SAP) in August 1986. The national e...Continue Reading »

  Item Type: Project Material |  60 pages |  0 engagements | 

• 9. IMPACT OF PROMOTIONAL ACTIVITIES ON FAST MOVING CONSUMER GOODS

  » IMPACT OF PROMOTIONAL ACTIVITIES ON FAST MOVING CONSUMER GOODS CHAPTER ONE INTRODUCTION Modern marketing calls for more than developing a good product, pricing it attractively and making it accessible. Companies and individuals must also communicate with present and potential stakeholders, and the general public. For most companies and individuals, the question is not whether to communicate but ra...Continue Reading »

  Item Type: Project Material |  51 pages |  0 engagements | 

• 10. IMPACT OF PRODUCT QUALITY ON SALES VOLUME IN NIGERIAN BOTTLING COMPANY

  » IMPACT OF PRODUCT QUALITY ON SALES VOLUME IN NIGERIAN BOTTLING COMPANY CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Process industries in general face a continuous drive to improve their operations. This drive is enforced by global competition, (environmental) regulation and consumer demands (e.g. Mittal (2001)). A contribution to the improvement of the operations can be achiev...Continue Reading »

  Item Type: Project Material |  52 pages |  1,715 engagements | 

• 11. IMPACT OF PRODUCT QUALITY ON CUSTOMER RETENTION IN MANUFACTURING COMPANIES IN N...

  » IMPACT OF PRODUCT QUALITY ON CUSTOMER RETENTION IN MANUFACTURING COMPANIES IN NIGERIA   CHAPTER ONE INTRODUCTION 1.1 Background Of The Study In this present era, the production of high quality products, as proponed by Apudo (2010), has been shown to be a primary factor for consumer retention. Consistent provision of outstanding and quality products through many years of frequent use, according to...Continue Reading »

  Item Type: Project Material |  55 pages |  0 engagements | 

• 12. IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST F...

  » IMPACT OF PRODUCT DISPLAY ON THE MARKETING OF FAST FOOD AND PASTRIES IN A FAST FOOD INDUSTRY   CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Product display has been of immense value to a retail shops especially in the fast food industries. This is just and simply the exhibition of products or goods in a place where people can see it easily and be attracted. Displaying of the products in t...Continue Reading »

  Item Type: Project Material |  54 pages |  0 engagements | 

• 13. IMPACT OF PRIVATIZATION ON BUSINESS DEVELOPMENT IN NIGERIA

  » IMPACT OF PRIVATIZATION ON BUSINESS DEVELOPMENT IN NIGERIA CHAPTER ONE INTRODUCTION 1.0   BACKGROUND TO THE STUDY In recent years, privatization of public enterprises has re occupied policy analyst in search of solution to improve the performance of government owned enterprises and profit maximization from relying on government subvention and vote, several developing countries, including African...Continue Reading »

  Item Type: Project Material |  60 pages |  0 engagements | 

• 14. IMPACT OF PRIVATIZATION IN NIGERIA CAPITAL MARKET A Case Study of Nigeria Stock...

  » IMPACT OF PRIVATIZATION IN NIGERIA CAPITAL MARKET A Case Study of Nigeria Stock Exchange CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY All over the world the public service as a matter of experience has been know for it’s capacity to create wealth. Consequently, public enterprises have usually been perceived as drain pipes for government budget. Thus creating budgetary strains and avoidab...Continue Reading »

  Item Type: Project Material |  59 pages |  1,801 engagements | 

• 15. IMPACT OF PRINT MEDIA AS INDICES OF SPORTS DEVELOPMENT IN NIGERIA (A Case Study ...

  » IMPACT OF PRINT MEDIA AS INDICES OF SPORTS DEVELOPMENT IN NIGERIA (A Case Study of Sun Newspaper) CHAPTER ONE INTRODUCTION 1.1    BACKGROUND TO THE STUDY Sports was originally a recreational activity, but with the introduction of financial and material benefits and an attendant honour to it, the number of participants, the number of events and the struggle for victory have introduced high level...Continue Reading »

  Item Type: Project Material |  57 pages |  1,911 engagements | 

• 16. IMPACT OF PRICING AND MARKETING OF BEVERAGE

  » IMPACT OF PRICING AND MARKETING OF BEVERAGE CHAPTER ONE INTRODUCTION 1.1              BACKGROUND OF THE STUDY Decision about prices of a company’s product and services are among the most important activities the business organization undertaken infact few decision that these organization make arouse as much interest as those concerning prices. The company should be tactful and dynam...Continue Reading »

  Item Type: Project Material |  51 pages |  0 engagements | 

• 17. IMPACT OF POS ON PROMOTING ENTREPRENEURSHIP IN NIGERIA (A CASE STUDY OF CALABAR ...

  » IMPACT OF POS ON PROMOTING ENTREPRENEURSHIP IN NIGERIA (A CASE STUDY OF CALABAR MUNICIPAL)   CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY The rapid development in Electronic Banking has introduced several transformations in the way individual business organizations and governments operate their businesses 24 hours each day. With the introduction of mobile banking and Point of Sales termin...Continue Reading »

  Item Type: Project Material |  56 pages |  0 engagements | 

• 18. IMPACT OF PACKAGING ON STORAGE AND DISTRIBUTION OF GOODS IN AN ORGANIZATION

  » IMPACT OF PACKAGING ON STORAGE AND DISTRIBUTION OF GOODS IN AN ORGANIZATION CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY It is imperative to note that one of the prime aspects organization’s should pay adequate attention to after production, is packaging of various products, objects and substances in suitable containers for protection against harm/damages which will help in storing...Continue Reading »

  Item Type: Project Material |  60 pages |  0 engagements | 

• 19. IMPACT OF PACKAGING ON ORGANIZATIONAL SALES TURNOVER

  » IMPACT OF PACKAGING ON ORGANIZATIONAL SALES TURNOVER CHAPTER ONE INTRODUCTION  1.1    BACKGROUND TO THE STUDY Packaging is a very important marketing strategy to glamorize product in order to attract the consumer’s attention. Sometimes packaging is so important that it cost more than the product itself in order to lure the consumers to buy it. Packaging should definitely be included in the 4...Continue Reading »

  Item Type: Project Material |  52 pages |  0 engagements | 

• 20. IMPACT OF OWNERSHIP STRUCTURE ON THE OBJECTIVITY OF PRIVATE BROADCASTING STATION...

  » IMPACT OF OWNERSHIP STRUCTURE ON THE OBJECTIVITY OF PRIVATE BROADCASTING STATIONS IN NIGERIA   CHAPTER ONE INTRODUCTION 1.1 Background of the Study Media as a watchdog and the mirror of the nation perform crucial roles in the society and as well it is influence in its editorial policy. Lazar field and Kendal (2002,p.32), insist that mass is truly applicable to the medium of radio for it more than...Continue Reading »

  Item Type: Project Material |  54 pages |  0 engagements | 

• 21. IMPACT OF OVER-ADMISSION OF STUDENTS IN NIGERIAN TERTIARY INSTITUTION (A CASE S...

  » IMPACT OF OVER ADMISSION OF STUDENTS IN NIGERIAN TERTIARY INSTITUTION (A CASE STUDY OF INSTITUE OF MANAGEMENT AND TECHNOLOGY ENUGU, ENUGU STAFTE) CHAPTER ONE INTRODUCTION 1.1      BACKGROUND OF THE STUDY Tertiary institution is the third in rank or stage of education by oxford Advanced learners English Dictionary third Edition by S. Hon by. Which includes universities, polytechnics, colleges...Continue Reading »

  Item Type: Project Material |  50 pages |  1,949 engagements | 

• 22. IMPACT OF ONLINE SHOPPING ADVERTS ON CONSUMER BUYING RATE

  » IMPACT OF ONLINE SHOPPING ADVERTS ON CONSUMER BUYING RATE CHAPTER ONE INTRODUCTION 1.1 Background of the study Given the growing number of Nigerians who go online on a daily basis, as well as the fact that many brands continue to utilize social media on daily basis to advertise their product, it becomes even more important to determine how online product adverts influences consumer buying behavior...Continue Reading »

  Item Type: Project Material |  57 pages |  0 engagements | 

• 23. IMPACT OF ONLINE MARKETING ON SMALL AND MEDIUM ENTERPRISES

  » IMPACT OF ONLINE MARKETING ON SMALL AND MEDIUM ENTERPRISES CHAPTER ONE                                                 INTRODUCTION     1.1. BACKGROUND TO THE STUDY Businesses are looking to new technologies to meet their unique business requirements and position themselves to take advantage of global changes in business activities. Businesses both...Continue Reading »

  Item Type: Project Material |  60 pages |  0 engagements | 

• 24. IMPACT OF MULTIPLE PRICING STRATEGIES ON CONSUMER PURCHASING BEHAVIOR

  » IMPACT OF MULTIPLE PRICING STRATEGIES ON CONSUMER PURCHASING BEHAVIOR CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY         Numerous price strategies can be seen everywhere in the modern society. Whenever we turn on the TV, look through a newspaper, or listen to the radio advertisements, different price strategies immediately jump into our sight. These include the mailboxes, t...Continue Reading »

  Item Type: Project Material |  53 pages |  0 engagements | 

• 25. IMPACT OF MOTIVATIONAL INCENTIVES ON EMPLOYEE PERFORMANCE

  » IMPACT OF MOTIVATIONAL INCENTIVES ON EMPLOYEE PERFORMANCE CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Since the beginning of time, leaders have risen to take charge of societies and make decisions. These decisions often meant the difference between being successful and being a failure, having shelter or being homeless, and sometimes the difference between life and death. As so...Continue Reading »

  Item Type: Project Material |  58 pages |  0 engagements |