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Project topics and materials on "Impact of figurative expression"

  • 1. THE USE OF FIGURATIVE EXPRESSION IN THE LANGUAGE OF ADVERTISEMENT

    » CHAPTER ONE   1.0   INTRODUCTION   Figurative expressions are forms of styles in which words are used to express more than they mean ordinarily so as to make the idea very emphatic and effective.   On the other hand, hyperbole is one of the figurative expression and it means the use of deliberate expression for emphasis to achieve heightened effect or to produce some effect. In advertisements...Continue Reading »

    Item Type: Project Material |  50 pages |  8,551 engagements | 

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